Results Matter

Are You Wasting Your AdWords Budget? Lessons from 2,000+ AdWords Audits
6 months ago

Are You Wasting Your AdWords Budget? Lessons from 2,000+ AdWords Audits As paid search marketers, we have something of a love affair with data. Paid search marketing is expensive, so we want...

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Adwords Impression Share
6 months ago

As the CEO of a PPC marketing agency, I’ve had the opportunity to audit a lot of PPC accounts. Most of these accounts have elements that are working… and elements...

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Results Matter Corp Reviews
6 months ago

A company’s online reputation, like most things worthwhile, can be difficult to build but fiendishly easy to shatter. The internet has given consumers a voice that is widespread and immediate....

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negative reviews
9 months ago

It’s bound to happen sooner or later. You can’t please everyone. You discover negative reviews people have written while searching for you business online. While it may be gratifying in...

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reviews
9 months ago

The first thing you need to know about customer’s reviews is that they’re very powerful because they’re not you, shaping how you want your company to be perceived. Not only are...

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Social Reviews Good or Bad for Business
9 months ago

The internet has given everyone a voice through social reviews. Sometimes, that’s good. Like in the case of social justice. However sometimes, that’s bad. Like virtually any YouTube comments section....

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reputation-findability
9 months ago

Someone once wrote, “A good reputation is more valuable than money.” That bit of wisdom has been proven time and again. From small restaurants to big car companies, nothing can...

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How to Get Good Reviews
9 months ago

Proactively Seek [Good] Business Reviews You just got to get out there and actively manage the business reviews and ratings online, no matter what your line of business. Need persuading? Some...

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why reviews matter
9 months ago

Here’s why your customer's online reviews matter. Ever seen that Black Mirror episode where every person is rated by interactions with their peers and their overall “rating” determines their lot...

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